Aim for rockstar Headlines
The funny thing here is that I could write a whole new article on this subject, but for now let’s keep in mind the basics.
I read a really nice take on Headlines by Nathan Ellering the other day, content marketer at co-schedule. (a tool that we love using here at GrowthRocks)
So I will mix things up a little bit with my own experience and ta daaaaaa:
- Make sure that the Headline answers an answer to a question of the community
- Figure out the type of headline that works for you (e.g. top x lists, how-to guides)
- Mix common words with power words
- Ask a question
- A little drama, aka emotional vocabulary, never hurt nobody
- Go for 6-7 words max
This is one of my most successful articles and I strongly believe that one of the key factors here is the title.